We Help Home Service Companies Add Their Next Truck.
We build the marketing, sales, and operational systems that help ambitious contractors grow their business beyond their current ceiling.
Single Owner/Op
A Growing Fleet
A Multi-Location Business
Every great home service company starts with one truck and at least one owner willing to bet on themselves.
No matter where you are on your journey, whether you are looking to add a second truck or expand to a second state, we help you build the systems that make that growth possible.
Ready to remove the bottleneck standing between you and your next stage of growth?
The Invisible Growth Ceiling
Scalable Sustainable Growth Is Hard When You're Already Doing It All
You’ve already built a successful home service business. But as the company grows, referrals, disconnected campaigns, and owner-managed marketing are not enough for continued repeatable growth. That’s where we come in.
Demand
Referrals may have built the business, but they can’t always produce the consistent demand needed to support sustainable growth (more trucks). We build predictable growth systems.
Operations
If you're spinning too many plates, it's only a matter of time before they all come crashing down. We handle the marketing, you focus on operations. We help build systems that scale.
Visibility
Disconnected platforms make it difficult to connect marketing spend to booked jobs and revenue. We build dashboards that help you make informed business decisions.
Marketing shouldn’t become another job you have to manage.
Whether you’ve grown through referrals, managed marketing on top of everything else on your plate, or relied on a marketing agency that hasn’t delivered the visibility you expected, your next stage of growth requires a more dependable approach.
Add A Truck gives your marketing clear ownership, focused execution, and measurable accountability, so you can focus on operations and customer satisfaction.
Our growth system revolves around 4 pillars
Add A Truck brings expert level marketing strategy, demand generation, lifecycle marketing, and performance visibility together in your company so your marketing can support growth without becoming another job for you to manage.
01. Focus The Strategy
Identify the services, customers, locations, and revenue opportunities that marketing should prioritize.
02. Create The Demand
Build focused Google and Meta campaigns around the services, customers, and markets you want to grow.
03. Nurture The Pipeline
Use lifecycle marketing and automated follow-up to stay in front of prospects, re-engage older leads, and bring previous customers back.
04. Measure The Growth
Bring campaign, lead, and customer data together so we can see what’s working, where money is being wasted, and where the next opportunity exists.
Focus the strategy → Create demand → Nurture opportunities → Measure what works
Built To Grow Home Service Companies
We work with home service businesses ready to take the next step
HVAC
Plumbing
Electrical
Roofing
Windows
Pest Control
Painting
Garages
And Many Other Service Based Businesses.
Is Add A Truck the right growth partner for your business?
Let’s look at where your business is today, what you’ve already tried, and where the strongest opportunities exist to build more predictable demand.
No generic sales pitch. Just a focused conversation about your business, your marketing, and where you want to take your business.
The Experience Behind Add A Truck
This is the experience we bring and directly inject into your business when We partner Together
More than 11 years of paid media and lifecycle marketing management, with over $25 million in advertising spend managed across lead-generation campaigns.
11+
Years of Experience
$25M+
Paid Media Spend
30x
Monthly Ad Spend Scale
14
Industries Supported
How We Approach Our Partnerships
Proven Strategies, Clear Results
Focus on business outcomes, not marketing metrics
Clicks, impressions, and conversions help us diagnose performance, but they aren’t the end goal. We keep marketing connected to the outcomes that matter to your business: better opportunities, more booked work, stronger revenue, and profitable growth.
We Learn the Business Before Prescribing the Marketing
No recycled agency playbooks. We take the time to understand your services, market, margins, seasonality, capacity, and growth goals, so we can operate like an extension of your company instead of another outside vendor.
We Fit the Marketing Partnership to Your Business
Your business doesn’t need to fit inside a rigid marketing package. We build the relationship around what you actually need—from campaign management and lifecycle marketing to reporting, strategic guidance, and coordination with your existing team.
How Working with Us Works
A clear path from marketing uncertainty to a system built for growth.
We don’t begin with a predetermined package. We start by understanding your business, identifying the strongest marketing opportunities, and building the right strategy to support your goals.
Start With A Strategy Call
We’ll discuss where the business is today, how you currently generate demand, what you’ve already tried, and what your next stage of growth looks like.
Build the Growth Plan Blueprint
We identify the highest-priority opportunities and recommend the strategy, channels, tracking, and level of support needed to move forward.
Build and Launch the System
Once we agree on the plan, Add A Truck builds the campaigns, lifecycle programs, landing pages, and tracking infrastructure required to support it.
Manage, Measure, and Adapt
We actively manage performance, communicate what we’re seeing, and adjust the strategy as your market, capacity, and business priorities change.
You get the blueprint (an actual pdf growth blueprint) before you invest in the build. Yes, everything up until step 3 is delivered to you…
…100% FREE
We’ll take the time to understand your business and map out the recommended path forward at no cost. You only pay if the plan makes sense and you choose Add A Truck to implement it.
→ Custom Scope
We only quote the services the plan requires
→ Month to Month
Cancel with 30 days written notice, no locked in contracts
→ Your Accounts
You own and keep everything we build, no hijacking accounts
→ We Grow With You
We design our pricing to support sustainable growth
FAQ
ask us
anything
Do you work with companies that have never run paid advertising?
Yes. Starting from scratch can give us the opportunity to establish the right account structure, tracking, messaging, and expectations from the beginning. We’ll also evaluate whether paid advertising is the right next step for your business before recommending it.
What if I already have an internal marketing person or agency?
That’s completely fine. Add A Truck can operate as your primary marketing partner or work alongside your existing team. We can provide strategy, manage specific channels, improve measurement, or fill capability gaps without disrupting the parts of your marketing operation that are already working.
Do you require a long-term contract?
No. Ongoing engagements are month-to-month and can be canceled with 30 days’ written notice. We want to earn the relationship through the quality of the work—not hold clients through a long-term agreement.
What happens during the free strategy call?
We’ll talk through your business, current marketing, growth goals, and what may be standing between you and your next stage of growth. It’s a focused working conversation designed to help us understand where you are, where you want to go, and whether Add A Truck is the right partner to help you get there.
Is the strategy call really free?
Yes. There is no cost and no obligation to move forward. You’ll leave the call with a clearer understanding of your marketing priorities—even if we decide we aren’t the right fit for one another.
What is included in the marketing blueprint?
Your blueprint outlines the most important marketing opportunities we identify, the systems or campaigns we recommend, and the proposed path forward. Depending on your business, that could include paid search, paid social, lead tracking, landing pages, lifecycle marketing, reactivation, reporting, or related integrations.
It also establishes the recommended scope before you make a financial commitment.
What home-service industries do you work with?
We work with local and regional home-service companies, including HVAC, plumbing, electrical, garage door, pest control, roofing, landscaping, cleaning, and other appointment- or lead-driven service businesses.
Who owns the advertising accounts and data?
You do. Whenever possible, campaigns, tracking, reporting, and customer data are built inside accounts your company owns and controls. If our relationship ends, your accounts, history, and data stay with your business.
How quickly should I expect results?
That depends on your starting point, market, budget, seasonality, and the systems being implemented. Some improvements can happen quickly, while others require enough time and data to optimize properly.
We establish realistic expectations during the blueprint process and measure progress against business outcomes—not arbitrary promises or vanity metrics.
Still wondering what’s standing between you and your next stage of growth?
Let’s take a closer look at your business, your marketing, and the opportunities ahead.
Our licensed pest control professionals help homeowners keep their homes pest-free year-round.
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The best way to get in touch is to call. We look forward to helping you fix your pest problem.
No generic sales pitch. Just a focused conversation about your business, your marketing, and where you want to take your business.